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Analysis of the market (competitors, external threats, internal strength and weaknesses)
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Analysis of the market
Who are our competitors?
Mainstream schools …
who are trying to provide an inclusive programme which in terms of latest legislation are now termed "full service schools".
who don't have the necessary physical, human or financial resources for providing special programmes for intellectually impaired learners.
What are the external threats?
closure of pre-school classes at mainstream schools - preventing early childhood intervention.
inexperienced educators in mainstream schools in terms of identification of learning disabilities and the proper referral procedures
Learners are often referred to us almost too late.
negative stigmatisation of these learners and their families
absence of a national and provincial policy regarding admission criteria, referral processes and a national curriculum statement
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